The shopping centre Donauzentrum was opened in 1975 and is the biggest shopping and entertainment centre in Vienna. The mix of sectors is designed to meet the needs of customers perfectly and is a combination of big brands and individual retail concepts, with 260 shops, delivering constant change and unique shopping pleasure.

Shopping pleasure in the Donauzentrum: 


Vienna’s Mariahilferstrasse is one of the biggest and most popular shopping streets in the city on the Danube. You will love its exciting mix of small shops and large department stores.

Everything about Mariahilferstrasse:

Kärntner Strasse & Graben

Kärntner Strasse and the Graben are Vienna’s best-known shopping streets. The winning combination of traditional businesses and international companies provides a broad, diverse range of offers.

About Kärntner Strasse:

Wien Mitte Shopping Centre

At 30,000 sqm, WIEN MITTE The Mall is the biggest, most modern shopping centre in the heart of Vienna. 50 shops await shopping fans in modern architecture.

Shopping in the heart of Vienna:

Golden Quarter

Where once official suppliers to the imperial court delivered the finest of goods to the palace, now internationally famous luxury brands such as Cartier, Tiffany, Dolce & Gabbana, Gucci, present their wares  all round the Kohlmarkt, alongside traditional Viennese companies like Wagner, Bucherer and Schulin.

Discover the Golden Quarter: 

Shopping with Lucie

Find the best kept secrets in the centre of Vienna on a guided shopping tour, and visit the best, most-modern jewellery and fashion designers, where you will find a unique range on offer which cannot be found anywhere else.

Discover shopping insider tips:

Special Offers



Enjoy your weekend stay from Friday to Sunday inclusive breakfast.

From73per night
More for less

More for less

You'll be saving from the 2nd night

From90per night
City Trip

City Trip

Your stay in Vienna: 2 nights  incl. ticket for public transport and breakfast.

From111per night